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Easy Loyalty and Rewards Earns ‘Built for Shopify’ Badge: What It Means for Our Merchants

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We’re thrilled to announce that Easy Loyalty and Rewards has officially earned the prestigious ‘Built for Shopify’ badge. For our merchants, this isn’t just a label—it’s a game-changing achievement that reinforces trust, performance, and innovation. But what exactly does this badge mean, and how does it benefit you as a merchant? Let’s break it down. What Is the ‘Built for Shopify’ Badge? The ‘Built for Shopify’ badge is awarded by Shopify to apps that meet the highest standards for quality, performance, and user experience. It’s a rigorous process—Shopify evaluates everything from app reliability to speed, design, and how well it integrates with the broader Shopify app ecosystem. Only a select group of apps receives this badge. So, when you see “Built for Shopify,” it means the app is fully optimized for the platform, making your experience smoother, faster, and more dependable. Why This Matters for Easy Loyalty and Rewards Our mission with Easy Loyalty and Rewards has always bee...

How Direct-to-Consumer Brands Can Drive Recurring Revenue with Shopify Subscriptions

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In today’s competitive eCommerce landscape, direct-to-consumer (D2C) brands are continuously exploring new ways to drive sustainable growth and deepen customer relationships. One strategy that stands out is the subscription model , which offers both convenience for customers and recurring revenue for brands. With tools like the Shopify Subscriptions app , it’s now easier than ever for D2C brands to launch, manage, and scale their subscription business —all while delivering a seamless customer experience. Why the Subscription Model Works for D2C Brands The subscription model is not just a trend—it’s a proven strategy for building long-term value. Consumers today prefer convenience, personalization, and consistency. Whether it’s coffee, supplements, grooming kits, or skincare, subscription services allow them to receive products on a regular schedule without the need to reorder. For D2C brands , this approach unlocks predictable recurring revenue , lowers customer acquisition costs, an...

Why More Shopify Merchants Are Switching from Yotpo Subscription to Easy Subscription

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If you're a growing e-commerce brand on Shopify, you already know how crucial it is to choose the right tools for recurring revenue. Subscriptions are one of the most effective ways to increase  customer lifetime value , but the platform you choose can significantly impact your growth. That’s why more Shopify merchants are saying goodbye to Yotpo Subscriptions and moving to Easy Subscription. But what’s causing this shift? Let’s break it down. The Need for a Simpler, Cost-Effective Solution Yotpo is known for its suite of marketing tools, and while its Shopify Subscriptions app works, it’s often considered bulky and overly complex for small to mid-sized businesses. Many merchants have expressed that managing Yotpo can be time-consuming and requires ongoing support to operate smoothly. On the other hand, Easy Subscription lives up to its name—offering a streamlined, user-friendly interface that's ideal for busy store owners. Easy Subscription focuses on simplicity without sac...

Built for Shopify: The KPIs That Helped Easy Subscriptions Earn the Coveted Badge

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In today’s competitive Shopify ecosystem, being recognized as a Built for Shopify app is a significant milestone for any app developer. But what exactly does this badge mean? And how did Easy Subscriptions manage to earn it? In this blog post, we’ll unpack the essential KPIs for Shopify apps and share how Easy Subscriptions went above and beyond to meet Shopify’s standards, ultimately achieving the Built for Shopify badge. What is the Built for Shopify Badge? The Built for Shopify badge is a mark of excellence awarded to apps that deliver outstanding performance, merchant trust, and seamless integration with Shopify’s platform. It’s not just about having a shiny icon—it’s about proving that your app meets strict performance and quality standards. For merchants, the badge is a signal of reliability and trust. For app developers, it’s a badge of honor that unlocks greater visibility, higher merchant adoption, and a reputation boost in the Shopify App Store. Key KPIs for Shopify Apps To ...